Paid Search Specialist (Agency)

About the job

Job Title: Paid Search Specialist

Company: Normal Bear Media, LLC

Location: Fully Remote, extra consideration for candidates located in Washington State

Position Type: Full-Time

Salary: Competitive, based on experience

Benefits: Health, dental, vision, company-sponsored life insurance, work-from-home benefits package, 401k with unlimited company match

Normal Bear Media, LLC is a full-service marketing agency based in Auburn, Washington. We are seeking a Paid Search Specialist to join our team and provide high-quality paid search campaigns using platforms such as Google Ads, Microsoft Ads, Meta Ads, LinkedIn Ads, and more.

In this role, you will be responsible for:

• Creating, managing, and optimizing paid search campaigns across multiple platforms for all clients and all internal paid search initiatives for Normal Bear Media
• Creating relevant campaigns/ad groups and ads (search, display, shopping, video, etc.)- for new and existing clients
• Conducting keyword research and building out effective and high-performing ad groups and campaigns
• Analyzing, monitoring, and reporting on campaign performance and making recommendations and appropriate changes for optimization
• Collaborating with other team members to ensure that paid search campaigns align with overall marketing strategies
• Contribute to ongoing optimization efforts to meet campaign goals, including routine management of budgets, on-site conversion actions, bid management, website and category exclusions, and negative keyword strategies.
• Staying up to date with industry trends and best practices for paid search
• Providing excellent customer service to clients by answering questions and addressing any issues that may arise
• Provide weekly/monthly reports to clients and management
• Forecast and plan paid search growth, and clearly communicate these growth opportunities with the client

The ideal candidate will have:

• A bachelor’s degree in marketing, business, or a related field or commiserate experience
• 2+ years of experience in paid search, preferably in an agency setting
• Proficiency in Google Ads, Microsoft Ads, Meta Ads, and LinkedIn Ads- certifications preferred
• Expertise in Microsoft Excel/Google Sheets and creating, updating, and managing spreadsheets
• Strong analytical skills and the ability to make data-driven decisions
• Excellent oral and written communication and customer service skills
• Ability to work independently and manage multiple projects concurrently

If you are a self-starter with a passion for paid search and a strong track record of success, we encourage you to apply for this exciting opportunity. Please submit your resume and a cover letter explaining why you are the perfect fit for this role.

Link to apply: https://www.linkedin.com/jobs/view/3447257846/

*Not affiliated with FISDM*